Artist(s) Spotlight: Amplifier and Social Change

Amplifier, described as a “design lab that builds art to amplify the voices of grassroots movements” has captured my attention for nearly a year now, ever since I learned about it while doing research on art projects that aim to increase voter participation. Some of the movements addressed recently are Black Lives Matter, climate change, feminism, and many more. Amplifier uses a unique business model in that it works in both the for-profit and non-profit fields to “change the national narrative.” The design lab commissions artists to create art about social movements, and then distributes it to diverse audiences and drives awareness. Customers can buy unique stickers, apparel, and posters on the website, and proceeds help fund new art campaigns.

As part of the Amplifier Community, artists and designers can submit their work to specific campaigns, which are then voted upon (by the Community). A recent notable campaign was the American Flag Remix, where artists were asked to design new flags that were inclusive of diverse communities. Here are some of the finalists!

As an artist and designer, I’m always intrigued about how creative work can impact the world in a positive way and drive real change. I love looking at Amplifier’s colorful submissions and learning how to get more involved in important social issues. The website also offers a variety of free downloadable posters if you want to decorate your space in style while paying attention to the issues that affect us today. Join the community here!