Round green shapes of varying sizes glow against the black background. The text reads, "Immersive."

Immersive #10: Semester Insights

As the college semester comes to a close so too does this semester’s Immersive section come to an end. From the nine different features written this semester, we’ve been exposed to several different ways to engage an audience with a creative project and to put a new spin on traditional methods of storytelling, which have left us with three key insights that we can take inspiration from for our own personal projects and stories to make them more engaging:

First, unconventional media creates intrigue from a lack of pre-existing expectations.

  • Scarfolk Council (#2): Utilizing aesthetics from the past combined with off-kilter imagery can invoke an eerie yet compelling sense of nostalgia.
  • Birds Aren’t Real (#3): Portraying subtle criticism through popular culture and memes allows for satirical messages to be spread without being taken too seriously.
  • The Sun Vanished (#6): Watching a story unfold real-time through social media creates suspense through the wait between posts and allows it to blend into the noise of everyday life.
  • 17776 (#7): Embracing absurdity and taking inspiration from a diverse range of topics can create something fresh that compels an audience to read more to learn about the areas of interest.

Second, non-linear narratives make player choice worthwhile.

  • AI Dungeon (#4): Involving AI to create original narratives allows for players to take agency over the story that is presented to them and create something uniquely their own.
  • Hades (#5): Creating evolving stories based around player choice makes every decision impactful and pursued with care.
  • Fallen London (#8) – Leaving room for elaboration within a story enables creators to have flexibility in writing future content in the same universe and creates intrigue within an audience to learn more about the world.

Third, intentional design reinforces the purpose of the story in a meaningful manner.

  • Life in a Day (#1): Drawing from community-based submissions allows for a more diverse yet unified experience to be portrayed on screen.
  • Loving Vincent (#9): Being true to the purpose of the project during all stages of production allows for the audience to also feel all the love and passion as well when observing the final result.

Overall, there are many more insights that each feature contributes to the discussion on creating immersive content that can be found within their own individual posts, but just from these short snip-bits of advice, we can truly see how the choices that a creator makes during the production process can have a significant impact on how an audience engages with and talks about the final product.

Read more Immersive content: HERE


Liana Lau is a business administration sophomore at the University of Michigan, who enjoys learning about innovative mediums and storytelling techniques. Her section Immersive is dedicated to disrupting the way in which we facilitate relationships in the digital era by exploring intimate narratives about life through unconventional storytelling mediums. Together, each piece seeks to challenge the way in which we communicate our thoughts and seek connection from others.

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